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ADVERTISING |
MCLC is a reincarnation of Modern Chinese Literature (1984-1998). Presently in the process of building a new subscription base after taking over and refashioning this journal, the new editors project to have 500 subscribers within the journal's first year of publication. As the leading English-language journal in the field, MCLC reaches well beyond its immediate subscription base. That readership consists of scholars and teachers of Chinese literature, film, history, and culture; graduate students in East Asian culture departments; comparatists; etc. Our hope is to reach a broad readership of scholars, intellectuals, and students, as well as those whose interest in China is not necessarily academic.
Ads can also be posted on the MCLC LIST, a listserv affiliated with the journal Modern Chinese Literature and Culture. As of March 2005, the list had a membership of 600, composed of scholars and graduate students in the fields of modern Chinese literature, media studies, and history, as well as a few interested professionals.
Rates for annual or long-term advertising are negotiable.
Rates for a one-time posting on the MCLC LIST: $75
Acceptable formats:
(for above electronic formats, a resolution of no less than 300 dpi is required)
Unacceptable formats:
PC-based drawing programs
GIF, PICT, or JPEG files
Advertisers must supply either camera-ready copy or acceptable electronic versions for standard b/w advertisements. Extra fees will be added for setting and color processing.
Kirk A. Denton
Editor, MCLC
Hagerty Hall 398
The Ohio State University
1775 College Rd.
Columbus, Ohio 43210
614-292-5548